If you're a sports fan, especially Soccer/Football, you must watch this video. It's pure Marketing genius. Watch till the end to see the magic.
Women can kick... The World Cup starts on Thursday and you won't want to miss a moment! The US women's team is favored at +225 to win their third consecutive world title. The team is incredible this year plus they've dominated since 2015. Germany, England, France, and Spain are all pumped up and could possibly cause an upset.
If this video doesn't grab you and make you want to watch, don't know what will. Orange France did an amazing job with this marketing piece and it's astounding how far digital editing has come! And they are correct... Sport is Sport. Get into sports played by women.
Women can score... Hopefully, you've seen Sabrina Ionescu score 37/40 PTS and set the record for NBA or WNBA in the #Starry3PT Contest. The previous record for NBA was 31/40 PTS by Stephen Curry in 2021 and Tyrese Haliburton in 2023. She didn't beat it by a point or two, but six! Maybe WNBA struggles to grab your attention because the women are so good, they make it difficult to score on each other. Or less flopping drama.
Women can fight... Mayra Bueno Silva recently ninja-choked Holly Holm into submission at UFC 77. These ladies aren't fragile like flowers but like a bomb. UFC star Molly McCann believes there will be continued progress in Women's Sports.
“This generation before us were the ones who knocked on the door, while we’re the generation who broke the door down. It will be the next year and the year after that where the younger kids will be able to walk through the door.”
Women's sports are just as tough and badass as men's sports. If you've not given it a true chance, try watching it again. They play their hearts out and there's nothing delicate about it. Women's sports still receive much stigma and bias. You're not a true sports fan unless you watch both varieties.
With continued support and coverage, Women's sport can gain the recognition it deserves. Increased visibility inspires people, increases participation, and gets kids involved. The hope of many athletes is to move away from classifying sport by gender, but for sport to simply be sport. SPORT IS SPORT.
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